The Journal

Warm amber fragrance sample vials in low evening light
  • Date Night
  • Guides
  • Occasion
    • The best date-night fragrances — the ones that actually get asked about
    Date NightGuidesOccasion
    Sep 10, 2026
    Sweet gourmand fragrance sample vials on a dessert-toned surface
  • Gourmand
  • Guides
  • Kayali
    • Gourmand fragrances, explained — where to start, and the whole Kayali line
    GourmandGuidesKayali
    Sep 10, 2026
    Autumnal fragrance sample vials on a warm wooden surface
  • Fall
  • Rankings
  • Seasonal
    • The best fall fragrances, ranked by our own customers
    FallRankingsSeasonal
    Sep 10, 2026
    A Cologne Curators fragrance sample vial
  • Beginners
  • How to
  • Sampling
    • Three days, not three sprays: how to actually test a fragrance
    BeginnersHow toSampling
    Sep 10, 2026
    Two fragrance sample vials side by side on a white surface
  • Clones
  • Comparisons
  • Guides
  • Value
    • The fragrance “clones” worth trying — and the famous one that isn’t
    ClonesComparisonsGuidesValue
    Sep 10, 2026
    Paco Rabanne 1 Million eau de toilette
  • Comparisons
  • Designer
  • Paco Rabanne
    • 1 Million has four flankers. Our customers rate the original lowest.
    ComparisonsDesignerPaco Rabanne
    Sep 10, 2026
    A fragrance sample vial being sprayed onto skin
  • Basics
  • Guides
  • Longevity
    • Why doesn’t my cologne last? Fragrance longevity, honestly
    BasicsGuidesLongevity
    Sep 10, 2026
    A row of fragrance sample vials at different fill levels
  • Basics
  • Concentrations
  • Guides
    • EDT, EDP, Parfum, Extrait: what fragrance concentrations actually mean
    BasicsConcentrationsGuides
    Sep 10, 2026